Admit it: The QR Code is never going to catch on with mainstream users. (Hell, it’s barely getting used by advertisers, and we’ll try anything once.) Asking people to download and use a 3rd party app so they can scan a code to get mysterious content related to an ad is a bit much, and until Apple decides to include a QR code scanning app with every iPhone, they’re just not going to get used by more than a fringe minority of the mobile audience.
Acceptable Ads Are Good For Everyone
There’s a war being waged in the world of online advertising: On one side, advertisers desperately trying to get their product in front of as many readers as possible; on the other, readers desperately trying to ignore ads and get to the content they’re looking for.
Lay’s Potato Chip Vending Machine
Lay’s Potato Chips contain just three ingredients: potatoes, vegetable oil, and salt. However, in a world where ingredient lists frequently cover half a product’s packaging, and ingredients themselves are 20 character contractions that even scientists struggles to understand, it’s safe to say that most people assume a snack food like potato chips must contain a smorgasbord of unnatural ingredients and chemical byproducts in order to taste so good. To prove them wrong, Castro, an agency out of Argentina, developed a special vending machine the turns raw potatoes into bags of potato chips right before your very eyes.
Trojan T-Shirt Reaches Neo-Nazis
How do you advertise an anti-racist message to a group of Neo-Nazis? Simple: You sneak it in with a Trojan T-Shirt.
