The Future of Ads

Columbia Uses Pandora To Create An Experience

By working with companies to integrate their ads into the overall experience, Pandora is able to use their advertising format to create value for both the advertisers and the users.

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Magpie Tries To Make Twitter An Ad Network, Fails

Magpie calls itself the “Ad Network for Twitter”, and has definitely caused quite a stir in the last few days as Twitter users debate the value of filling their tweet stream with ads in exchange for a few dollars on the side. But is this 'in the stream' advertising the future, or will users revolt against an ad network that treads on their sacred ground?

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