The Future of Ads | Tag Archive

GE Plugs Into The Smart Grid With Augmented Reality

Friday, February 27, 2009

GE’s Smart Grid - Augmented Reality campaign is a fantastic example of how augmented reality can be used to engage viewers and encourage them to interact directly with the message.

Coraline Raises The Bar For Influencer Outreach

Monday, February 9, 2009

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Coraline Raises The Bar For Influencer Outreach

Wieden+Kennedy’s Coraline campaign is a textbook example of how to build buzz around a product using many different types of outreach.

Fanta Uses Mobile Augmented Reality To Play Virtual Tennis

Wednesday, January 28, 2009

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Fanta Uses Mobile Augmented Reality To Play Virtual Tennis

Fanta’s Virtual Tennis is one of the first real examples of a company using augmented reality in a new and unique way to advertise their products.

LEGO Uses Augmented Reality To Make Models Come To Life

Monday, January 26, 2009

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LEGO Uses Augmented Reality To Make Models Come To Life

LEGO is testing out a new idea called the Digital Box that could forever change the way we think of product packaging.

Ray-Ban Uses Augmented Reality For Their Virtual Mirror

Wednesday, January 14, 2009

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Ray-Ban Uses Augmented Reality For Their Virtual Mirror

Ray-Ban is already using augmented reality to demo their products with the Ray-Ban Virtual Mirror.

Augmented Reality Will Change Advertising

Monday, January 12, 2009

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Augmented Reality Will Change Advertising

In the spring of 2009, Vuzix will release a product that could forever change the way we think about advertising: the Wrap 920AV.

MINI Ad Uses 3D Cabrio Model From The Future

Thursday, December 11, 2008

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MINI Ad Uses 3D Cabrio Model From The Future

It’s like a miniature showroom in the palm of your hands, and you’re in control.

Tag Archive | "Augmented Reality"