Honda is proving that you don’t need to destroy a video portal to impress viewers with out of the box thinking.
Continue reading...Wednesday, February 4, 2009
With simple ideas, the little details can often make a big difference in the success of a campaign, taking it from good to great.
Continue reading...Friday, January 30, 2009
The football part of the Super Bowl has recently taken a back seat to the advertising gridiron that plays out 30 seconds at a time as companies battle it out for Monday morning water cooler bragging rights.
Continue reading...Friday, January 16, 2009
We’ve all heard that plants grow better when they have human interaction, but Heinz wants to put that theory to the test with the Talk to the Plant experiment. In addition, they want to prove their slogan that “no one grows ketchup like Heinz”.
Continue reading...Monday, December 29, 2008
Every year, the holiday season brings out diamond advertising in full force, and it’s usually a bland and boring mix of ‘surprise’ gifts and ‘forever’ taglines, but this year, De Beers actually created a rather unique and compelling ad campaign called When Forever Began.
Continue reading...Thursday, December 18, 2008
For the release of Six, a new pair of signature shoes for LeBron James, Nike created a custom YouTube Channel called Channel Six, and filled it with LeBron themed videos, including Chalk, The Story of the Six, and Six Tips.
Continue reading...Monday, December 1, 2008
Bosch let drifting champion Vaughn Gittin Jr. loose on the (closed course) streets of Los Angeles with his “Bosch-sparked” Mustang and a few extra sets of tires to create what they’re calling “Performance Art”.
Continue reading...
Wednesday, May 6, 2009
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