The Future of Ads

Dunlop Loops Its Way To Video Success

Tire ads aren't known for being fun or sexy, and usually rely on safety stats and a general feeling of 'that tire won't explode while I'm driving' to motivate you to buy. It doesn't have to be that way however, and Dunlop's recent campaign is just one example of what's possible.

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Electronic Arts Helps Ashton Kutcher Get One Million Twitter Followers

For companies that can't get a celebrity to endorse their product directly, the next best bet may be to just attach themselves to the things that celebrities do and leach off of the associated publicity.

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