The Future of Ads

Hidden ASCII Art Generates Buzz For Dante’s Inferno

When the team behind the Dante’s Inferno video game hid ASCII art in the source code of many popular websites and then waited for that art to get discovered, they were taking a huge risk, but sometimes big rewards can only come to those that are willing to take equally big risks.

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Columbia Uses Pandora To Create An Experience

By working with companies to integrate their ads into the overall experience, Pandora is able to use their advertising format to create value for both the advertisers and the users.

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Bosch Doesn’t Go Far Enough ‘Behind The Scenes’

Bosch let drifting champion Vaughn Gittin Jr. loose on the (closed course) streets of Los Angeles with his “Bosch-sparked” Mustang and a few extra sets of tires to create what they’re calling “Performance Art”.

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