The Future of Ads

Channel Six Lets LeBron James Speak Directly To Customers

For the release of Six, a new pair of signature shoes for LeBron James, Nike created a custom YouTube Channel called Channel Six, and filled it with LeBron themed videos, including Chalk, The Story of the Six, and Six Tips.

Continue reading...

Burger King Studio Promotes Lifestyle Branding

Burger King is trying to become a lifestyle brand with the Burger King Studio, and surprisingly, they’re doing a damn good job at it.

Continue reading...