The Future of Ads

POPURLS And UPS Team Up For The Brown Edition

Most companies would love to have people spend a few minutes of each day thinking about their brand, and many pay a lot of money for the privilege. However, paying to put your brand in front of people’s eyes and having people want to look at your brand on a daily basis are two very different things, with the former often leading to brand fatigue while the later leads to a case study and high fives around the office.

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Google And Virgin America Spent A Day In The Cloud

For The Day In The Cloud Challenge, Google and Virgin found a commonality in the ‘clouds’ and used that commonality to create a rather compelling campaign.

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Magpie Tries To Make Twitter An Ad Network, Fails

Magpie calls itself the “Ad Network for Twitter”, and has definitely caused quite a stir in the last few days as Twitter users debate the value of filling their tweet stream with ads in exchange for a few dollars on the side. But is this 'in the stream' advertising the future, or will users revolt against an ad network that treads on their sacred ground?

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