By working with companies to integrate their ads into the overall experience, Pandora is able to use their advertising format to create value for both the advertisers and the users.
Continue reading...Monday, August 17, 2009
Amnesty International's bus stop ad is a great example of how interactivity and eyeball-aware ads can be used to engage viewers and add another level of meaning to the overall message.
Continue reading...Friday, January 2, 2009
For 4th Estate Publishing, their understanding of online video and its potential led to the creation of a beautiful stop motion film called This Is Where We Live that celebrates 2009 as their 25th anniversary, as well as their ground-breaking, international literary agenda.
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Thursday, December 3, 2009
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