Tag Archive | "Valuable"

Columbia Uses Pandora To Create An Experience

Thursday, December 3, 2009

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Columbia Uses Pandora To Create An Experience

By working with companies to integrate their ads into the overall experience, Pandora is able to use their advertising format to create value for both the advertisers and the users.

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Coraline Raises The Bar For Influencer Outreach

Monday, February 9, 2009

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Coraline Raises The Bar For Influencer Outreach

Wieden+Kennedy’s Coraline campaign is a textbook example of how to build buzz around a product using many different types of outreach.

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